Welcome to Day 17 of the 31 Days of Marketing Your Freelance Business Series! For the month of October we are going to be covering a ton of different ways you can market your business and get more clients.
It is pretty easy to spend several hours a day cruising through your twitter feed, soaking up amazing content. But if you aren’t interacting with anyone while you’re on there, your time is kind of wasted.
Sharing top notch content is only one piece of the twitter puzzle. Sure it will help you to be perceived as a knowledgable person in your field, but making real connections with people is going to take more than that. You have to actually talk to people.
The good news is that talking to people on twitter is way easier than talking to people in real life. Phew! And leaving a trace of your time on twitter with a few comments and retweets means you aren’t wasting time on there at all. Double phew! So here are a few ways to interact with strangers and make the most of your time on twitter.
Do you know what people love talking about? Themselves! Play into that by asking questions every once in a while on twitter. Where’s your favourite latte in Montreal? What’s your favourite email client for Mac? Any tips on where to learn photoshop? People will chime in with their opinions and experiences and feel a bit closer to you after having that communication. Be sure to thank people for their responses.
There is no better way to be seen as an expert than by answering questions! Give thoughtful responses to people’s questions and start to build up your reputation as a super helpful person on the internet. Being helpful can aid in building relationships with potential clients as well as mentors or possible collaboration partners.
Curate and Retweet
When you are curating content to share with your audience, be sure to @mention or retweet the post from the author. They will be appreciative of you sharing their content and their name with your followers. You can also add your own comments when you retweet, or simply reply to the author telling them how much you enjoyed the article. You might just spark up a conversation with a blogger you really look up to, and open doors for future opportunities to work together.
Getting in on a twitter chat is a really great way to meet people with the same interests and passions. Chats are usually focused on one topic or theme, with everyone sharing their opinions, answering questions and providing loads of help and encouragement to their peers. They are usually hosted once a week and you can follow along with the chat hashtag. Consider attending one of the chats in this list to meet some awesome, like-minded people.
Now go forth and be social! How do you ensure you’re interacting with people on twitter regularly?